Projects from Simon Elsen
name
Simon Elsen (ElsenS)
country
germany
university
FH Trier
department
Communication Design
university address
Paulusplatz 4
54292 Trier
university country
germany
url
born
Wed, 07. Dec 1988
working experience
Schneider Promotion und Transport GmbH, 2010-2010
Werner Bohr Agentur für Gestaltung (Praktikum), 2009-2009
Propeller - Agentur für neue Kommunikation (Praxissemester), 2011-2012
interest
Textile Design
Packaging Design
Corporate Design
software
Font Lab Studio
Microsoft Excel
Microsoft Word
Adobe Illustrator
Adobe InDesign
Adobe Photoshop
spoken languages
Englisch / English , good
Deutsch / German, fluent
id
0020307
title
Milch Union Hocheifel (MUH) Premium Cacao with Antioxidants
professor(s)
Prof. A. Burgard
rank
-
tags
typography packaging design 3d design
year of making
2011
uploaded
2013-02-15 13:49:36
In this project I aimed to create a premium product, which focusses on the high quality nature product cacao and the antioxidants within.
The target audience are health-conscious customers of all ages, who want to combine enjoyment and health.
Antioxidants are known for their positive effect on our skin and the problem of skin aging. Furthermore they are known to improve our well being and prevent from a multitude of serious illnesses such as cancer.
The font used and its distinctive curls bear old aztec cymbols in mind. A nation, well known for their use of cacao and the origin of the product. The packaging itself was designed to mimic both the paring of the cacao and the form of a diamond. In this way the packaging is associated with its origins in nature and also displays its high quality.
