name
Barbara Wilkesmann (barb16)
country
germany
university
FH Würzburg-Schweinfurt
department
Communication Design
university address
Muenzstrasse 12
97070 Wuerzburg
university country
germany
url
http://gestaltung.fh-wuerzburg.de
born
Mon, 16. Apr 1979
software
Adobe CS 4, Acrobat, Keynote
spoken languages
english, spanish, good
id
0008004
title
"Loosgelöst" - Loosening Loos
professor(s)
Prof. Christoph Barth, Prof. Uli Braun
rank
80
tags
poster design exhibition design book
year of making
2009
uploaded
2010-02-09 12:07:18
"Loosgelöst"
Whenever you talk about ornaments in contemporary design the consequences of the polemic paper „Ornament and Crime“ by Adolf Loos are still quite noticeable. Confident that ornaments are not superfluous, I tried with this final project to draft various functions of ornaments and express them in a creative form.
The result was a series of posters (11) transporting „ornamental crimes“, which is both ironic and provocing. Every poster shows a formal, aesthetical and functional aspect of ornaments, crossing theories of marcel duchamps, andy warhol, etc.. During the process of the project, a vast amount of material, typografic and formal experiments was created. For that reason I decided to design also a book to show, documentate and annotate the process and the posters. Topically I discussed Loos' arguments, but within the concept I wanted to detach from his theory; which explains the title of my work „Loosgelöst“ - Loosening Loos.