Modesta Naciute short profile

name

Modesta Naciute (modesta)

 

country

lithuania

 

university

EWHA Womans University

 

department

Graphic Design

 

university address

11-1 Daehyun-dong, Seodaemun-gu
120-750 Seoul

 

university country

korea, republic of

 

url

http://www.ewha.ac.kr

 

id

0000157

 

title

Tableware playing humans (ad campaign)

 

professor(s)

Kyoung A Choi

 

rank

1694

 

tags

advertising poster design photography typography

 

year of making

2008

 

uploaded

2009-01-28 18:01:56

 

Have you ever thought what spoons, forks, mugs and the rest of kitchen tools are doing after restaurant closes? Curious I sneaked into one cozy restaurant-The Place-close to my university in Seoul and found very active spoons, forks and mugs. Shy at the beginning, later they openly admitted that most of the nights they try to imitate objects of their ultimate admiration: humans. During days they hear human stories, meet people of various walks of life and later at night share what they’ve heard. Asked what are the top 3 things characterizing humans, they easily came up with answers: LOVE, FRIENDSHIP and some ARGUMENTS. Upon hearing all this I asked them to show me how they interpret love, friendship and arguments…and the only thing I needed to do was pressing camera’s shutter button and capturing tableware playing humans.

Ad campaign (idea + photo + copy) was produced as part of Master degree in graphic design program at EWHA Womans university, Seoul.

Tableware playing humans (ad campaign) project info
 
Projects from Modesta Naciute
Tableware playing humans (ad campaign)

0000157

1694