name

Robert Goesch (robedire)

location

http://www.357grad.com

country

germany

university

FH AACHEN

department

Communication Design

university address

Boxgraben 100
52066 Aachen

university country

germany

url

http://www2.design.fh-aachen.de

id

0018677

title

coffee - a community music video

group members

Felix Kasiske, Robert Goesch

professor(s)

Matthias Knézy Bohm

rank

-

tags

web design interaction design film

year of making

2011

project url

http://www.musikvideoprojekt.de

uploaded

2012-02-15 01:27:36

Dear Lament's new song "Coffee" is about special moments in life, especially travelling impressions.
The challenge was to create a unique music video that attracts attention, goes with the song in form and content and stays within a small budget.

These moments can be as emotional and versatile as people themselves. They couldn't have been artificially created nor captured. But that was what we were trying to achieve.

Everyone who owns a camera has special footage, maybe too special to have it stuck on a hard disk. With this project we wanted to offer a platform for this kind of emotional and personal footage. In addition to the creative aspects, a music video for an indie band needs to attract attention. With such a small budget the only chance is to do something unusual. To come up to all the requirements we decided to make a community music video, which involves the people in a very special way.

We really hope the final video treasures all the moments and beautiful memories.