2 questions to Catelijne van Middelkoop


Following up our series “Two questions to …” with quick snapshots of the judges for the current :output competition we met Catelijne van Middelkoop at the Design Academy Eindhoven. To us the Design Academy Eindhoven is currently one of the most interesting design schools standing for a very broad view on design which reaches far beyond traditional perceptions of what design is and can do (check out their website – you can find their link below) …


Tell us something you now know that as a student you would benefit from knowing as one ponders a life in design?

Don’t only focus on the final result; embrace the entire process. Let go of assumptions. Reach out of your comfort zone every once in a while and if nothing else, you will gain some new perspective. Be passionate, but don’t forget that no matter what you do, you are a part of a larger whole. Look around to see how you position yourself and be aware of the current context—what was there before you and what will come next. As a problem solver you have the ability to contribute to a world which is larger and more interesting than design alone. Act responsibly and enjoy every minute of it.

What is one of the, or the most exciting object(s), thing(s), design, idea(s), project you have seen or experienced recently?

Mars Rover Curiosity,
The collaboration of the Edwards Brothers on their AUVI-Q


Bio Catelijne van Middelkoop:
Catelijne van Middelkoop (1975) is a partner of Strange Attractors Design, an international studio located in Rotterdam and NYC which she founded together with Ryan Pescatore Frisk in 2001. Strange Attractors uses new and traditional media to create design solutions for contemporary problems and desires. Besides running a design practice, Catelijne is coordinator and teacher in the Man and Communication department at Design Academy Eindhoven and lecturer in the Graphic Design Department of the Royal Academy of Art (KABK) in The Hague, The Netherlands.

The :output award:
The :OUTPUT AWARD is the biggest award for students in design and architecture worldwide. All works selected by the international jury will be published in the :output yearbook and in the design magazine form. The best project of the year will be awarded the :output Grand Prix which comes with a scholarship of 3.000 Euro.





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